Joydeep Bhattacharya

Since the start of the pandemic, we’ve seen more digital transformation than ever before. As companies across sectors change their business models to remain productive and reach consumers in times of mass isolation, the “value of…

You need a regular flow of content to succeed in your digital marketing efforts. A team of quality content writers is needed to maintain this consistent stream of fresh content.  Hiring and managing a team of content writers is not easy.…

Content marketing is one of the best ways for businesses to improve branding and acquire quality organic traffic. Newly launched businesses often have a limited budget, and content marketing offers a low-cost yet effective strategy to boost…

Every startup needs a constant flow of leads to generate more sales and grow their business. One of the best ways to generate high-quality leads is through content marketing. Content marketing costs 62% less and generates three times as…

As a business, you need to be present where your customers are. If not, you will lose a lot of customers to your competitors resulting in higher churn rates. According to Statista, more than 3.6 billion people are using social media, and…

Running a small business is never a walk in the park. You have limited resources and time. As a result, it gets challenging to make the most of your content marketing efforts. 45% of businesses struggle with developing content that…

Ecommerce content marketing is one of the best ways to boost the sales of your product. Websites that leverage content marketing receive more traffic and have higher conversion rates. Without giving it a second thought, you should…

Google news works like magic when it is about getting traffic. It can bring thousands of clicks to your site, leading to increased sales and desired results. Every webmaster wishes to get their website content on Google News. There…

Blogging has remained one of the most sought-after strategies for content marketers to generate traffic. Sites that have blogs attract 55% more traffic than those that don’t. As a marketer, you are likely busy creating content for your…

There is no doubt that content marketing is the most cost effective and ROI friendly strategy when compared to traditional marketing strategies like newspaper ads or billboard advertising. As per a survey done by the Aberdeen group, it…