Sumeet

The digital marketing landscape isn’t just reserved for B2C companies. Indeed, many B2B businesses can make substantial gains thanks to a smart digital marketing gameplan. Of course, reaching a B2B audience online is a lot different to…

“SEO... ...is an investment just like a tree that needs effort, patience, and time to grow before you can see the result.” - Dr. Chris Dayagdag Are you an entrepreneur, a freelancer, the owner of an SME (Small Medium Enterprise)? Or, are…

Are you looking at your website and wondering why all the time and effort you’re putting into it isn’t producing better site rankings? You have created quality content, scouted keywords, used title tags, and smart internal linking so, what…

Whether consumers realize it or not, their emotions play a huge role in their decision-making process. Indeed, despite the huge amount of information available online, people tend to buy products and services that they connect to on a base…

In the digital marketing world, content moderation is an essential aspect of satisfactory customer communication. Brands with the most engaging online presence allow user-generated content, so many businesses have taken to publishing…

Digital technologies have brought new possibilities for businesses in Singapore. Countless companies have been able to increase their bottom line, thanks to digital marketing. Search engine marketing, abbreviated as SEM, has had quite a…

According to Demand Metric’s most recent benchmark report entitled "The State of Video Marketing 2019," more than 70% of respondents rate video as “important” or “very important” in regard to marketing content with 74% of them believing it…

Let's begin with an important question - what do you think are the different types of content used in marketing? When someone comes across this question, quite a few names pop up in mind. The most common ones among them include blogs, white…

Marketing is no easy job. You have to generate results for your company; which means you will spend time analyzing data, crafting content, designing creatives, studying the competition, and anything else which will translate to increased…

As a business, the website is your main source of traffic when you’re online, and it’s where most of your customers will now go to in order to purchase or learn more about your company. So making sure your website is hitting all the right…