Author

Ann Smarty

Ann Smarty is the Brand and Community manager at InternetMarketingNinjas as well as the co-founder of ViralContentBee.com. Ann has been into Internet Marketing for 8 years, she is the former Editor-in-Chief of Search Engine Journal and contributor to prominent search and social blogs including Small Biz Trends and Mashable.

Marketing

Navigating the Next Normal: 5 Marketing Trends Fueled by COVID-19 Crisis

Ann Smarty Jun 29, 2020

The COVID-19 crisis has disrupted the marketing to the point where it will never be the same. Consumer trends are changing forever, and businesses across all niches are scrambling to keep up. The post-pandemic marketing world is entering…

Social Promotion

5 Examples of How Hashtags Backfire (and What We Can Learn from That)

Ann Smarty May 29, 2020

Twitter is one of the most powerful marketing tools on the Internet. Unlike many other social media sites, it is an open forum where almost all users have opted to keep their profiles from being private. It has a live update feed and search…

Content Strategy

Six Tools To Run and Organize Your Content Research

Ann Smarty Apr 6, 2020

Research is the most important aspect of writing. Whether you are working on a paper for class, or writing a blog post you hope will catch the right kind of attention, you must have facts to draw upon. That means a huge chunk of your…

Content Promotion

How to Start and Promote a Group Blog

Ann Smarty Mar 19, 2020

There are quite a few people who run their own blogs these days. They do everything, from the layout to maintaining the technical side, to writing the posts. While I do have a personal blog, I much prefer to have a group blog, where I…

Executive's Corner

How to (And Why) Make Your Website ADA-Compliant

Ann Smarty Feb 26, 2020

Is your website accessible to everyone or do any of your potential customers feel left behind? Making your website accessible and usable is more than just following standards. It’s about making sure anyone can buy from your website,…

Content Marketing

Content Engagement: How to Measure and Improve Your On-Page Engagement

Ann Smarty Oct 31, 2019

Do you feel like too many people leave your site without ever really doing anything there? Would you like more of your content readers to become your subscribers or even return readers? If so, content engagement is what you need to…

SEO

Your New Year’s Content Marketing Checklist

Ann Smarty Jan 23, 2017

We all have our New Year's resolutions and I usually keep those to my business goals. The New Year is a great motivation to get some mess in order, fix and update old content and finally breathe fresh air into your old site. The…

Content Promotion

How to Prepare Your Images for a Twitter Chat

Ann Smarty Apr 13, 2016

So, Twitter chats... they don't need images, right? You would be excused for thinking so, given how few actually use them. In fact, I just saw a Twitter chat being held by a huge organization, including interviewees who were extremely well…

Shared Media

Social Media and Productivity: Yes, They Can Co-Exist

Ann Smarty Jan 11, 2016

Stop going down the social media rabbit hole and losing valuable work time. Use these simple ideas to keep social media and productivity in harmony.

Earned Media

How to Bring Your Relationship Building Strategy Offline

Ann Smarty Aug 19, 2015

Offline and online relationship building isn’t an “either/or” situation. They work together and complement each other. Here's why you need both.

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