Content Strategy Archives - Page 6 of 23

Skip to content Skip to sidebar Skip to footer

Work with Relevance

Design an Outstanding Business Image: 5 Tips for Getting Started

Content StrategyMay 10, 2021410Views 0Likes 0Comments

As an entrepreneur, one of your goals from the inception of any new product or service should be to design and build on an outstanding image for your business. The way consumers think of a brand — and the emotions they associate with it — are heavily influenced by your visual identity. By using elements…

Mobile App Launch Strategy: Effective Tactics in a Crowded Marketplace

Content StrategyMay 7, 2021394Views 0Likes 0Comments

It's no small thing to put together an effective mobile app launch strategy. From early on in your app’s development through the distinct phases of launch, acquisition, and retention, marketers should be prepared to adjust to challenges. The already-crowded app marketplace becomes more competitive with each passing day. Start before your tech team even begins…

Influencer Marketing Tips to Promote Positive Brand Awareness

Content StrategyMay 7, 2021657Views 0Likes 0Comments

Today's businesses need to take to heart a few simple influencer marketing tips to stay relevant now and in the future. The influencer marketing world has changed the way we buy things. Sixty-seven percent of marketers are using some form of influencer marketing to promote their brand. It’s all about…

Instagram IGTV Strategy: 7 Tips for Jumpstarting Your Brand

Content StrategyMay 5, 2021550Views 0Likes 0Comments

Ever since its launch a few years ago, Instagram IGTV has instantly become a platform of choice for brands to connect with their audiences. It removes the limitations that other social media platforms have on the length of videos. With IGTV, you can create long-form video content that is useful for your audience. But, you…

Visual Identity for Startups: An Overview of Costs

Content StrategyMay 4, 2021368Views 0Likes 0Comments

Creating a visual identity for startups can feel like an unwanted expense that shows up at the wrong time. As a rule, startup companies have to deal with a lot of planned and unforeseen costs. In the rush to bring a new product to market under budget, “visual identity” often gets relegated to the bottom…

Cross-Channel Marketing Attribution Modeling: An Overview

Content StrategyApril 29, 2021502Views 0Likes 0Comments

Cross-channel attribution marketing helps you make informed decisions with your marketing dollars. P rospective customers typically experience several engagements across multiple channels before making a final buying decision. For example, someone might see a social media ad for your product one day. Weeks later, that person recognizes your product and decides to buy after reading…

Well-Designed Ads: A Beginner’s Guide to Conversion

Content StrategyApril 27, 2021449Views 0Likes 0Comments

It’s difficult to imagine marketing activity without advertising. Advertising moves businesses forward and increases sales. One proven way to make your ads more effective is to upgrade their design. However, ad design requires a lot of creativity. If you plan to design your ads in-house, you must know your target audience cold. When it comes…

Email Marketing: Improve Your Open Rates By Picking the Right Time

Content StrategyApril 26, 2021355Views 0Likes 0Comments

Personalization in email marketing and outreach has been a popular trend for long enough that you don’t need me to remind you how important it is. You don’t even need to be consciously aware of the trend to be able to testify to its importance. Whether you know it or not, you already have a…

SEO Trends Every Marketer Needs to Leverage for Success in 2021

Content Strategy, SEOApril 22, 2021393Views 0Likes 0Comments

Using the proper SEO techniques can help you land a top spot on page 1 of search results…but Google keeps evolving. Here’s what’s new for 2021.

How Should I Get My WordPress Website Designed

30+ Best Free WordPress Plugins in 2021: A Curated List

Content StrategyApril 21, 2021392Views 0Likes 0Comments

Searching for the best free WordPress plugins to enhance your site? One of the things that makes WordPress so powerful is its huge library of third-party plugins. While there are certainly lots of premium plugins out there, you can also find tons of great, free options from generous developers. In fact, if you browse the…

Link Building: Why The Future May Be Linkless

Content Strategy, SEOApril 13, 2021338Views 0Likes 0Comments

If you want to start a really long — and almost certainly contentious — conversation among digital marketers, just mention link building. If you do, you’ll no doubt find these people divided into two camps. There will be those who tell you that link building is still critical in 2021 and those who tell you that link…

Quality Content Production Calls For Better Content Management

Content StrategyMarch 24, 2021411Views 0Likes 0Comments

Digital content – from blog posts to re-worked memes and longer-form videos – is in huge demand these days in content creation and production. This push is part of a larger digital marketing strategy to reach customers and promote products and services. But that puts those on the creative end under pressure to create quality…