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The Impact of Social Media Posts and Influencers on the Minds of People In Today’s World

Date published: August 20, 2018
Last updated: August 20, 2018

Are you influenced by social media posts? Is it likely that you have changed your mind over something you deeply believed in because some SM feeds suggested otherwise?

New social media survey data seems to suggest that we are being subtly or subconsciously influenced to change out set views on specific subjects by social media content.

A recent survey says that a small percentage of adults admitted that they have changed their views over the past year because they were impressed and influenced by some content in their social feeds. The survey says that social media content can influence persons irrespective of their age, political affiliations and demographic. However, data reveals that some groups are more likely to change their views than others because of digital content.

While younger minds are more likely to change their views on certain topics, the older minds have more hardened opinions that are less likely to be influenced by SM posts. The high percentage of young minds that appears to be more easily influenced by social media could probably an indicator of their ability to accept changes more easily that the senior SM users. They do not want to be seen as someone with a view that’s different from the majority view. This is especially true when there are strong opinions on a specific subject. Their previously held opinions could easily get influenced by majoritarian online views on that subject.

Recent data about how influencers impact views on social media channels also suggest that men are more likely to relate to influencers than women and heed their advice.

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